Ward Melville Students Create a Brand for Real-World Client

Ward Melville High School 10th- through 12th-graders enrolled in the school’s Advanced Graphic class had the chance recently to take part in a real-world exercise when they recently created and presented branding designs to a company. 

The students began the project by interviewing the client – the Puppet Shakespeare Players from Manhattan – before working to create a logo and a “look” for the company.

“Over the years, the graphic design program at Ward Melville High School has offered students a look into the lives of designers,” said Jennifer Trettner, teacher and chairperson for art and technology. “Students have thought outside the box and solved real-world problems while gaining invaluable experience and creating a strong and competitive portfolio for college. 

"In addition to learning about art, art careers and gaining invaluable real-world experiences, the students also crossed curricula by incorporating the academic subjects. They learned how to speak publicly and to articulate their thoughts; write about their work; incorporate Common Core vocabulary that can be used across disciplines; research art and world history; build upon their 21st century skills; problem solve; and become confident in their ability to produce high-quality work.”

The students presented their completed designs to the client and are awaiting a decision on which piece was selected. 

Photo provided by the Three Village Central School District