In the weeks since Stony Brook University abandoned its circles, stars and strips logo of old for a new graphic that combines them all in one shield, reviews have been mixed.
According to the Stony Brook Statesman, students think the new logo looks dated. At the same time, artist for the original logo Milton Glaser, who designed the famous I LOVE NY campaign, said the shield is a step in the wrong direction.
From The Statesman:
“A shield is an old-fashioned way of depicting a college identity,” Milton Glaser, the graphic artist who designed SBU’s previous logo, said. “One of the things I try to avoid when designing identity for young professional colleges is using imagery that basically comes from another era.”
Supporters of the redesign, which cost the university an undisclosed amount, say the shield conveys strength and aligns the university with other top schools, such as those in the Ivy League, that use shields as logos.
Click here to read the Statesman report.
And tell us what you think of the new logo in the comments.
